Kampgrounds of America Inc.

2018 KOA Fall Field Guide

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2 FALL PLANNING PROMOTION KOA FALL MARKETING FIELD GUIDE WHITNEY Scott VP, Marketing Email: wscott@koa.net Phone: 1-800-548-7104 Ext. 7445 COLE REINHARDT Digital Marketing Director Email: creinhardt@koa.net Phone: 1-800-548-7104 Ext. 7432 GREETINGS FROM BILLINGS! We hope summer is going great and your campgrounds are filled with the smiles and laughter of happy campers. It's hard to believe it's already time to start thinking about fall, but it's is a great opportunity to get summer visitors back for one more trip and expand your repeat customer base. To attract more campers we've created a simple, turnkey marketing campaign that you can implement in full or use as a guide for other shoulder season promotions more fitting to your campground. We know you're busy, so we made sure the following tools and tips can be done in just a few minutes. If you can't do them all, at least try one or two. But remember - the more tools you use, and the more effort you put into marketing your campground, the better results you will see. We have tested this promotion and have seen great results, which can be replicated at parks across the system. F A L L Deluxe CABIN P R O M O KATIE GILL Integrated Marketing Manager Email: kgill@koa.net Phone: 1-800-548-7104 Ext. 7485

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