Kampgrounds of America Inc.

2024 KOA C+OH_Report_Top Level Overview

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SECTION 1 1O YEARS OF TRANSFORMATION Over the past decade, the camping and outdoor hospitality landscape has undergone significant transformations. During this time, the number of overall camping households increased by 23%, while active camping households surged by an impressive 68%. This uptick in camping interest was further evidenced by the dramatic growth in households who venture out three or more times (98%). Demographically, campers have become younger (close to half of campers since 2022 are under the age of 35, compared to 30% in 2014) and more diverse compared to 10 years ago (39% of campers are non-white versus 23% 10 years ago). 2 10 Years of Transformation 2024 CAMPING & OUTDOOR HOSPITALITY REPORT

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