Kampgrounds of America Inc.

2023 North American Camping & Outdoor Hospitality Report

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Helps emotional well-being Relax 74% 74% 69% Blow off steam 68% 68% 65% Improve relationships 72% 71% 66% Escape stress 74% 74% 70% 72% 72% 69% Camp with spouse/significant other Camp with children Camp with friends Connecting with Others & Emotional Well-being Camping offers leisure travelers the unique opportunity to gain the physical and mental benefits from spending time in the outdoors. There's also added wellness benefits when having these experiences among their friends and family members. Those who camp with their family members are more likely to say that camping is relaxing, provides a way to escape, and the ability to blow-off steam. This group also says their favorite part of camping is being in the outdoors and experiencing nature. These results specifically show up in the youngest set of campers (Gen Z), who even as teens indicated that being able to spend time with family in an outdoor environment was not only important, but beneficial. Those who camp with their immediate family, such as a spouse or partner, as well as their children, are much more likely to say that camping not only helps to improve their relationships, but also their overall emotional well-being. Camping is Noted as a Way to Blow Off Steam Within the set of campers who will use camping to blow-off steam in 2023, their primary way to do so is simply by walking, which is the most broad-based approach across all camper segments. Other popular ways to relieve tension include fishing or sitting around a campfire enjoying an adult beverage. Percentage Agree About the Benefits of Camping with Friends and Family 2022 24 Why People are Choosing the Outdoors KOA NORTH AMERICAN CAMPING AND OUTDOOR HOSPITALITY REPORT 2023

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